{"id":1931,"date":"2017-05-04T14:41:57","date_gmt":"2017-05-04T12:41:57","guid":{"rendered":"http:\/\/markahikayecisi.com\/?p=1931"},"modified":"2018-04-06T11:03:58","modified_gmt":"2018-04-06T09:03:58","slug":"yeni-statu-sembolu-saglik","status":"publish","type":"post","link":"https:\/\/markahikayecisi.com\/?p=1931","title":{"rendered":"Yeni Stat\u00fc Sembol\u00fc = Sa\u011fl\u0131k!"},"content":{"rendered":"

\"\"<\/a>Yak\u0131n zamana kadar ad\u0131n\u0131 dahi duymad\u0131\u011f\u0131m\u0131z chia tohumu, tad\u0131n\u0131 dahi bilmedi\u011fimiz badem s\u00fct\u00fc gibi \u00fcr\u00fcnler etraf\u0131m\u0131z\u0131 sarm\u0131\u015f, g\u0131da intolerans testi yapt\u0131ran\u0131ndan d\u00f6nemsel detokslara kendini adayanlara, ruhsal iyile\u015fme merkezlerinin kaps\u0131n\u0131 ar\u015f\u0131nlayanlardan, ileride v\u00fccudunda hangi hastal\u0131klar olu\u015fabilir diye gen taramalar\u0131na ba\u015fvuranlara kelimenin tam anlam\u0131yla bir \u2018sa\u011fl\u0131k salg\u0131n\u0131\u2019 ya\u015fan\u0131yorken bu ak\u0131m\u0131n moda ve l\u00fcks t\u00fcketime yans\u0131mamas\u0131 beklenemezdi. En nihayetinde bu tip uygulama ve besleme tarzlar\u0131na b\u00fct\u00e7e ay\u0131rabilmek demek, zaten belli bir seviyenin \u00fczerinde ya\u015f\u0131yorsun demek de\u011fil mi?<\/p>\n

L\u00fcks u\u011fruna harcanan paran\u0131n git gide artan bir ivmeyle deneyimsel olgulara kayd\u0131\u011f\u0131n\u0131 bir s\u00fcredir g\u00f6zlemliyoruz. \u2018Almak\u2019 taht\u0131n\u0131 \u2018olmaya\u2019 devrediyor<\/strong>. L\u00fcks t\u00fcketim harcamalar\u0131 i\u00e7erisinde yeme-i\u00e7me, tatil, sanat, spor… vb gibi kavramlar\u0131n ba\u015frol oynad\u0131\u011f\u0131 deneyimler %14\u2019l\u00fck bir h\u0131zla art\u0131yor. Bu art\u0131\u015f ise l\u00fcks d\u00fcnyas\u0131ndaki en h\u0131zl\u0131 kategori geni\u015flemesine i\u015faret ediyor.<\/p>\n

L\u00fcks t\u00fcketim m\u00fc\u015fterisi deneyimlemeyi sat\u0131n alman\u0131n \u00f6n\u00fcne koymaya ba\u015flam\u0131\u015fken \u015fimdi resmin renginin\"\"<\/a> bir defa daha \u00e7e\u015fitlendi\u011fine \u015fahit oluyoruz. \u00c7\u00fcnk\u00fc \u015fimdi deneyimler aras\u0131nda parlayanlar sa\u011fl\u0131k odakl\u0131 olanlar! <\/strong><\/p>\n

Euromonitor 2020 y\u0131l\u0131nda sa\u011fl\u0131k odakl\u0131 deneyimler pazar\u0131n\u0131n $833 milyara ula\u015faca\u011f\u0131<\/strong>n\u0131 \u00f6ng\u00f6r\u00fcyor. Bu sekt\u00f6r\u00fcn arkas\u0131ndaki itici g\u00fcc\u00fc ise 2000 y\u0131l\u0131 ve sonras\u0131 do\u011fumlu gen\u00e7 jenerasyon olarak tan\u0131ml\u0131yor. Tam burada bir noktan\u0131n alt\u0131n\u0131 \u00e7izmek gerek. Sa\u011fl\u0131k odakl\u0131 deneyim estetik kayg\u0131larla veya ya\u015flanma kar\u015f\u0131t\u0131 arzularla at\u0131lm\u0131\u015f \u2018g\u00fczelle\u015fme\u2019 ad\u0131mlar\u0131n\u0131 i\u00e7ermiyor<\/u>. Bahsetti\u011fimiz sa\u011fl\u0131k dolu ve i\u00e7inde iyi hissetti\u011fimiz bir ak\u0131l-ruh-beden kavram\u0131 i\u00e7in v\u00fccuda al\u0131nacak besin, yap\u0131lan spor, bu u\u011furda planlanan gezi ve workshop\u2019lar, kullan\u0131lan \u00fcr\u00fcnler, yapt\u0131r\u0131lan testler ve spa hizmetlerinin bir b\u00fct\u00fcn\u00fc. <\/strong><\/p>\n

\"\"<\/a>Durum b\u00f6yle olunca elbet ki moda ve l\u00fcks t\u00fcketim markalar\u0131 da i\u015fin bir ucuna dahil olmak istiyor. Sonu\u00e7ta yeni jenerasyonun nabz\u0131n\u0131 tutabilmek demek, markan\u0131n gen\u00e7 kalmas\u0131 ve \u2018hip\u2019 alg\u0131s\u0131n\u0131 devam ettirebilmesi demek.<\/strong> \u0130\u015fte tam da bu u\u011furda Chloe\u2019nin kayak k\u0131yafetleri \u00e7\u0131karmas\u0131na, Fendi ve Chanel\u2019in ise kayak koleksiyonunu geni\u015fletmesine \u015fahit olduk. Kate Spade Beyond Yoga ile bir araya gelerek bir kaps\u00fcl koleksiyon haz\u0131rlad\u0131. Nike New York Soho\u2019da a\u00e7t\u0131\u011f\u0131 ve sadece davetiye usul\u00fcyle i\u00e7eriye ki\u015fileri kabul etti\u011fi alanda kad\u0131nlara hem egzersiz yapabilecekleri, hem sosyalle\u015febilecekleri hem de al\u0131\u015fveri\u015f edebilecekleri bir ortam haz\u0131rlad\u0131.\"\"<\/a><\/p>\n

Net-A-Porter k\u0131sa s\u00fcre \u00f6nce yay\u0131na ald\u0131\u011f\u0131 Net-A-Sporter k\u0131sm\u0131nda sadece spor k\u0131yafetlerinin sat\u0131\u015f\u0131na yer vermedi, ayn\u0131 zamanda \u2018detoks i\u00e7ece\u011fi nas\u0131l yap\u0131lmal\u0131d\u0131r\u2019 gibi sa\u011fl\u0131kl\u0131 ya\u015fam tarz\u0131na g\u00f6nderme yapan ipu\u00e7lar\u0131n\u0131 da sayfas\u0131na ta\u015f\u0131d\u0131. Londra\u2019n\u0131n g\u00f6zde otellerinden Grace Belgravia, \u015fehrin sakinlerine spor, beslenme dan\u0131\u015fmanl\u0131\u011f\u0131, spa hizmeti ve medikal servislerden olu\u015fan 360 derece sa\u011fl\u0131k paketleri satmaya ba\u015flad\u0131. Bu programa senelik $7000\u2019dan ba\u015flayan tutar\u0131 \u00f6demeyi kabul eden hat\u0131r\u0131 say\u0131l\u0131r bir grup oldu\u011funu d\u00fc\u015f\u00fcn\u00fcrsek trendin ne kadar tutundu\u011funa dair iyi bir \u00f6rnek g\u00f6rm\u00fc\u015f oluruz. Benzer \u015fekilde \u0130stanbul\u2019da ge\u00e7en sene a\u00e7\u0131lan Wepublic, al\u0131\u015fveri\u015fe gelen ki\u015filere i\u00e7inde limon, nane, portakal gibi meyvelerin bulundu\u011fu vitaminli sulardan ikram etti. M\u00fc\u015fterileri deneyimini \u2018sa\u011fl\u0131k\u2019 konsepti \u00fczerinden yaratmay\u0131 se\u00e7ti.<\/strong><\/p>\n

\"\"<\/a>Technavio\u2019nun haz\u0131rlad\u0131\u011f\u0131 \u2018Global Turizm ve Sa\u011fl\u0131kl\u0131 Ya\u015fam Raporu\u2019\u2019na g\u00f6re sa\u011fl\u0131k turizminin 2020\u2019ye kadar %11\u2019lik bir ivme ile artmas\u0131 bekleniyor.<\/strong> Tatilini tamamen \u2018sa\u011fl\u0131k kazanmak\u2019 konsepti \u00fczerine kurgulayan ki\u015filerin, normal tatil d\u00fczeni i\u00e7erisinde bir defa masaja gitmek gibi sa\u011fl\u0131k artt\u0131r\u0131c\u0131 aktivitelere giri\u015fenlere oranla %60 daha fazla harcad\u0131klar\u0131 bilgisi bence raporun en \u00e7arp\u0131c\u0131 detaylar\u0131ndan. \u0130\u015fte bu y\u00fczdendir ki art\u0131k otellerin i\u00e7erisine spa yapmaktan ziyade Spa ve sa\u011fl\u0131kl\u0131 ya\u015fam konsepti etraf\u0131na oteller in\u015fa ediliyor. Otellerdeki \u2018d\u00fcnya\u2019 mutfaklar\u0131 yerini \u201clokal pazarda en taze ne varsa onu toplad\u0131k, size g\u00fcn\u00fcn yemeklerini bu malzemelerle yapt\u0131k\u201d deyi\u015fine b\u0131rak\u0131yor.<\/strong><\/p>\n

\u201cYeni zenginlik sa\u011fl\u0131kt\u0131r\u201d mottosu ile tan\u0131mlanan bu trendin olu\u015fmas\u0131 da, giderek geni\u015fleyen bir kitlenin sa\u011fl\u0131\u011f\u0131n \u00f6nemini fark edip bu u\u011furda daha \u00e7ok vakit\/para harcamaya karar vermesi de yine d\u00f6n\u00fcp \"\"<\/a>dola\u015f\u0131p kendi ellerimizle yaratt\u0131\u011f\u0131m\u0131z modern ya\u015fam d\u00f6ng\u00fcs\u00fc<\/strong>ne ba\u011flan\u0131yor. \u015eehrin temposu, stresi, talepkarl\u0131\u011f\u0131ndan bunalan insano\u011flu \u00e7areyi kendine iyi bakmakta ar\u0131yor. Ne de olsa insan do\u011fas\u0131na kar\u015f\u0131 gelemez. B\u00f6ylece sa\u011fl\u0131k belki de y\u00fczy\u0131llar sonra ilk defa hastalan\u0131nca hat\u0131rlanan bir olgu olmaktan korunmas\u0131 gereken bir hazine olmaya terfi ediyor.<\/strong> Bu bilin\u00e7le ele al\u0131n\u0131yor.<\/p>\n

D\u00fcnyadaki trendleri yak\u0131n markaj takip eden T\u00fcrk perakende sekt\u00f6r\u00fcn\u00fcn bu ak\u0131m dahilinde yeni uygulamalara yelken a\u00e7aca\u011f\u0131na eminim. Ancak bence bizim ekonomimize para ak\u0131tacak esas de\u011fi\u015fim, bir s\u00fcredir kan a\u011flayan turizm sekt\u00f6r\u00fcne A+ m\u00fc\u015fteriye y\u00f6nelik, sa\u011fl\u0131k odakl\u0131 projeler getirmek olacakt\u0131r. Havas\u0131, suyu, topra\u011f\u0131 bu kadar \u015fifal\u0131 bir co\u011frafyada ya\u015farken, sadece yer yer sararm\u0131\u015f Pamukkale kapl\u0131calar\u0131na ba\u011fl\u0131 bir sa\u011fl\u0131k turizmi anlay\u0131\u015f\u0131na tutunmak bizi sadece yar\u0131\u015f\u0131n en gerisinde b\u0131rak\u0131r.<\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Yak\u0131n zamana kadar ad\u0131n\u0131 dahi duymad\u0131\u011f\u0131m\u0131z chia tohumu, tad\u0131n\u0131 dahi bilmedi\u011fimiz badem s\u00fct\u00fc gibi \u00fcr\u00fcnler etraf\u0131m\u0131z\u0131…<\/p>","protected":false},"author":1,"featured_media":1938,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[882,168],"tags":[561,403,835,837,124,836],"location":[],"yoast_head":"\nYeni Stat\u00fc Sembol\u00fc = Sa\u011fl\u0131k! - MarkaHikayecisi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/markahikayecisi.com\/?p=1931\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Yeni Stat\u00fc Sembol\u00fc = Sa\u011fl\u0131k! - MarkaHikayecisi\" \/>\n<meta property=\"og:description\" content=\"Yak\u0131n zamana kadar ad\u0131n\u0131 dahi duymad\u0131\u011f\u0131m\u0131z chia tohumu, tad\u0131n\u0131 dahi bilmedi\u011fimiz badem s\u00fct\u00fc gibi \u00fcr\u00fcnler etraf\u0131m\u0131z\u0131...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/markahikayecisi.com\/?p=1931\" \/>\n<meta property=\"og:site_name\" content=\"MarkaHikayecisi\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-04T12:41:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-04-06T09:03:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/markahikayecisi.com\/wp-content\/uploads\/2017\/05\/coconot.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Beg\u00fcm\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Beg\u00fcm\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/markahikayecisi.com\/?p=1931\",\"url\":\"https:\/\/markahikayecisi.com\/?p=1931\",\"name\":\"Yeni Stat\u00fc Sembol\u00fc = Sa\u011fl\u0131k! 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