{"id":1534,"date":"2016-02-04T21:21:29","date_gmt":"2016-02-04T19:21:29","guid":{"rendered":"http:\/\/markahikayecisi.com\/?p=1534"},"modified":"2016-02-04T21:21:29","modified_gmt":"2016-02-04T19:21:29","slug":"originel-subat-2016","status":"publish","type":"post","link":"https:\/\/markahikayecisi.com\/?p=1534","title":{"rendered":"Originel- \u015eubat 2016"},"content":{"rendered":"<p>Bir markadan her \u015feyi almak m\u0131, yoksa her markan\u0131n bir \u015feyini toplamak m\u0131? Rakamlar trendin ikinci se\u00e7enekten yana oldu\u011funa i\u015faret ediyor. Yani parmak aras\u0131 terlik i\u00e7in milyonlar\u0131n Havaianas&#8217;a ko\u015fmas\u0131 veya jean i\u00e7in ille de J Brand diye tutturmas\u0131 tesad\u00fcf de\u011fil.\u00a0Bir \u00fcr\u00fcne odaklanman\u0131n markalara \u00e7ok kazand\u0131rd\u0131\u011f\u0131 bu yeni d\u00f6nemi Orijinel&#8217;de anlatt\u0131m.<\/p>\n<p>Makaleden Ufak Bir Al\u0131nt\u0131:<\/p>\n<p><em>&#8220;&#8230;&#8230;&#8230;&#8230; Art\u0131k envanterinde her \u015feyden bol bol bulunduran isimler yerine \u201cK\u00f6hne bir restoran. Aile i\u015fletmesi. Sadece makarna yap\u0131yorlar ama bir Taglietelle\u2019leri var, inan\u0131lmaz lezzetli\u201d diye tarif etti\u011fimiz o restoranlara s\u0131rf o makarna a\u015fk\u0131na u\u011framak istiyoruz. Ya da, \u201cK\u00fc\u00e7\u00fcc\u00fck bir d\u00fckkan, el yap\u0131m\u0131 \u00e7antalar sat\u0131yorlar.\u00a0 Ama bir desenler, bir modeller var akl\u0131n durur\u201d \u015feklinde tarif edilen ma\u011fazadan mutlaka bir \u00e7anta edinmek arzusuyla yollara d\u00fc\u015f\u00fcyoruz.\u00a0 Aray\u0131\u015f\u0131m\u0131z kulvar\u0131nda ba\u015far\u0131l\u0131, kaliteli, bizi hayal k\u0131r\u0131kl\u0131\u011f\u0131na u\u011fratmayaca\u011f\u0131ndan emin oldu\u011fumuz \u00fcr\u00fcnler i\u00e7in.<\/em><\/p>\n<p><em><u>Mono-Product D\u00f6nemi<\/u><\/em><\/p>\n<p><em>Her \u015feyin ba\u015f\u0131 talep. E trend de b\u00f6yle olunca, m\u00fc\u015fteriler yukar\u0131da bahsetti\u011fim tipteki \u00fcr\u00fcnlere y\u00f6neldik\u00e7e \u2018mono-product\u2019 olarak tan\u0131mlanan, tek bir \u00fcr\u00fcn tasarlamaya odaklanm\u0131\u015f markalar\u0131n alt\u0131n \u00e7a\u011f\u0131nda ya\u015f\u0131yoruz. Herkesin gard\u0131robunda en az birer \u00e7ift halinde yer bulan Havaianas parmak aras\u0131 terlikler gibi&#8230; Tek bir \u00fcr\u00fcne odaklanm\u0131\u015f markalar ilgimizi git gide daha \u00e7ok \u00e7ekiyor. Onlar\u0131n sahip oldu\u011fu ekspertize sayg\u0131 duyuyoruz. \u00dcr\u00fcnleri ile ilgili her detaya a\u015fkla ba\u011fl\u0131 olduklar\u0131n\u0131 hissediyoruz. Ortaya koyduklar\u0131n\u0131 ince d\u00fc\u015f\u00fcn\u00fclm\u00fc\u015f, \u00f6zenle tasarlanm\u0131\u015f ve \u00f6zellikli buluyoruz. Dolay\u0131s\u0131yla param\u0131z\u0131 bu tip \u00fcr\u00fcnler i\u00e7in harcarken gizliden bir mutluluk ve gururla doluyoruz.<\/em><\/p>\n<p><em><a href=\"http:\/\/markahikayecisi.com\/wp-content\/uploads\/2016\/02\/superga-dantel.jpg\" rel=\"attachment wp-att-1535\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignleft size-medium wp-image-1535\" src=\"http:\/\/markahikayecisi.com\/wp-content\/uploads\/2016\/02\/superga-dantel-300x171.jpg\" alt=\"superga-dantel\" width=\"300\" height=\"171\" srcset=\"https:\/\/markahikayecisi.com\/wp-content\/uploads\/2016\/02\/superga-dantel-300x171.jpg 300w, https:\/\/markahikayecisi.com\/wp-content\/uploads\/2016\/02\/superga-dantel.jpg 700w, https:\/\/markahikayecisi.com\/wp-content\/uploads\/2016\/02\/superga-dantel-573x327.jpg 573w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>Duruma markalar\u0131n penceresinden bak\u0131nca ise tek bir \u00fcr\u00fcne odakl\u0131 davranman\u0131n sat\u0131\u015f kadar marka alg\u0131s\u0131 a\u00e7\u0131s\u0131ndan da olumlu getirileri oldu\u011funu s\u00f6ylemek m\u00fcmk\u00fcn. Enerjiyi tek bir yere yo\u011funla\u015ft\u0131rmak hedeflenen sonu\u00e7lar\u0131n daha h\u0131zl\u0131 elde edilmesine olanak sa\u011fl\u0131yor. Bug\u00fcn\u00fcn moda d\u00fcnyas\u0131nda jean\u2019ler i\u00e7in \u0131srarla J Brand\u2019in tercih edilmesi, g\u00fcnl\u00fck spor ayakkab\u0131larda Superga\u2019n\u0131n peynir ekmek gibi satan klasik modeli, ciddi g\u00f6r\u00fcn\u00fcml\u00fc ayakkab\u0131larda Church\u2019\u00fcn \u00e7izdi\u011fi istikrarl\u0131 sat\u0131\u015f grafi\u011fi, ve sadece yoga k\u0131yafetleri tasarlayarak yola \u00e7\u0131kan Lululemon\u2019\u0131n m\u00fcthi\u015f y\u00fckseli\u015fi tek \u00fcr\u00fcne odakl\u0131 markalar\u0131n ba\u015far\u0131s\u0131na sadece birka\u00e7 \u00f6rnek.\u00a0<\/em><\/p>\n<p><em>&#8230;&#8230;&#8230;&#8230;&#8230;<\/em><\/p>\n<p><em>Bug\u00fcn\u00fcn moda devleri aras\u0131nda yer alan Burberry\u2019nin yola sadece tren\u00e7kot tasarlayarak \u00e7\u0131kt\u0131\u011f\u0131n\u0131, Moncler\u2019in so\u011fu\u011fa dayan\u0131kl\u0131 montlar \u00fcreterek \u00fcne kavu\u015ftu\u011funu ve Louis Vuitton\u2019un yapt\u0131\u011f\u0131 sa\u011flam valizlerle moda sahnesine ad\u0131m att\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcrsek yola tek bir \u00fcr\u00fcnle \u00e7\u0131kman\u0131n faydalar\u0131n\u0131 daha da iyi g\u00f6zlemleyebiliriz. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde tek bir \u00fcr\u00fcne yat\u0131r\u0131m yapan markalar\u0131n h\u0131zl\u0131 bir ivmeyle artmaya devam edece\u011fini d\u00fc\u015f\u00fcn\u00fcyorum. Kendilerini \u2018\u00f6zellikli\u2019 s\u0131fat\u0131yla konumlamak isteyen yeni giri\u015fimciler s\u0131kl\u0131kla tek bir \u00fcr\u00fcne odaklanmay\u0131 se\u00e7ecektir. Hatta ben ilerleyen d\u00f6nemlerde odak alan\u0131n\u0131n daha da daralaca\u011f\u0131 g\u00f6r\u00fc\u015f\u00fcndeyim. Mayo yerine hamile mayosu \u00fcretmek veya T-shirt yerine so\u011fuk havalarda spor yapmaya uygun materyalde t-shirtler tasarlay\u0131p sat\u0131\u015fa sunmak gibi&#8230;&#8221;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bir markadan her \u015feyi almak m\u0131, yoksa her markan\u0131n bir \u015feyini toplamak m\u0131? Rakamlar trendin ikinci&#8230;<\/p>","protected":false},"author":1,"featured_media":1536,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[514],"tags":[517,19,697,712,8,714,713,508],"location":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Originel- \u015eubat 2016 - MarkaHikayecisi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/markahikayecisi.com\/?p=1534\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Originel- \u015eubat 2016 - MarkaHikayecisi\" \/>\n<meta property=\"og:description\" content=\"Bir markadan her \u015feyi almak m\u0131, yoksa her markan\u0131n bir \u015feyini toplamak m\u0131? 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