{"id":1238,"date":"2015-10-16T12:58:35","date_gmt":"2015-10-16T10:58:35","guid":{"rendered":"http:\/\/markahikayecisi.com\/?p=1238"},"modified":"2015-10-16T12:58:35","modified_gmt":"2015-10-16T10:58:35","slug":"originel-14-ekim-2015","status":"publish","type":"post","link":"https:\/\/markahikayecisi.com\/?p=1238","title":{"rendered":"Originel- 14 Ekim 2015"},"content":{"rendered":"<p>Bu hafta Originelmag&#8217;de moda sekt\u00f6r\u00fcnde alt\u0131n \u00e7a\u011f\u0131n\u0131 ya\u015fayan kreatif direkt\u00f6releri kaleme ald\u0131m. Moda d\u00fcnyas\u0131n\u0131n dinamiklerini anlamak, birer &#8216;celebrity&#8217; haline d\u00f6n\u00fc\u015fen kreatif direkt\u00f6rlerin markalara yapt\u0131\u011f\u0131 katk\u0131 hakk\u0131nda bilgi sahibi olmak ve en \u00e7arp\u0131c\u0131 \u00f6rnekleri okumak i\u00e7in bu hafta Originel almaya beklerim. :)<\/p>\n<p>Yaz\u0131dan Ufak Bir Al\u0131nt\u0131:<br \/>\n<em><br \/>\n<em>&#8220;&#8230;&#8230;&#8230;&#8230;.Ben kreatif direkt\u00f6rlerini bir moda evinin kalbi olarak nitelendiriyorum. \u0130\u00e7erideki devinimi ba\u015flatan onlar. T\u00fcm markaya taze kan ta\u015f\u0131yan onlar. Markaya can katan, enerji a\u015f\u0131layan onlar.  Bu \u00f6nemli rolden kaynakl\u0131d\u0131r ki, kreatif direkt\u00f6rlerin g\u00fcn\u00fcm\u00fczdeki g\u00f6rev tan\u0131mlar\u0131 koleksiyon yaratmay\u0131 s\u0131kl\u0131kla a\u015f\u0131yor. Bu ki\u015filer ma\u011fazalar\u0131n i\u00e7 dekorasyon d\u00fczenlenmesinden (Alessandro Michele) markaya ait sanat platformunun tasar\u0131m\u0131na (Karl Lagerfeld) kadar bir\u00e7ok alanda s\u00f6z sahibi. Hatta Burberry\u2019nin bug\u00fcnk\u00fc ba\u015far\u0131s\u0131n\u0131n b\u00fcy\u00fck k\u0131sm\u0131n\u0131 bor\u00e7lu oldu\u011fu Christopher Bailey \u00f6rne\u011finde, kreatif direkt\u00f6rl\u00fckten CEO\u2019lu\u011fa uzanan vakay\u0131 g\u00f6rmek dahi m\u00fcmk\u00fcn.<br \/>\nBir kreatif direkt\u00f6r\u00fc ba\u015far\u0131ya ula\u015ft\u0131ran fakt\u00f6rlerden biri elbette kreasyonlar\u0131n\u0131 s\u00f6z konusu markan\u0131n DNA\u2019s\u0131 ile ilintili yapmas\u0131ndan, markan\u0131n tarihi birikimini modern ve yeni bir solukla yorumlayabilmesinden ge\u00e7iyor. Bu durumun ayr\u0131m\u0131na varabilen istisnai isimler ise h\u00fcnerlerini ayn\u0131 anda birden fazla marka i\u00e7in g\u00f6stermeye ba\u015fl\u0131yor. T\u0131pk\u0131 Chanel, Fendi ve kendi ad\u0131n\u0131 verdi\u011fi markas\u0131n\u0131n kreatif direkt\u00f6rl\u00fc\u011f\u00fcn\u00fc lay\u0131k\u0131yla \u00fcstlenen Karl Largerfeld gibi&#8230;<br \/>\nG\u00fcn\u00fcm\u00fcz\u00fcn kreatif direkt\u00f6rleri, moda d\u00fcnyas\u0131 i\u00e7in bir sonraki ad\u0131m\u0131 tasarlayan ve kitleleri pe\u015flerinden s\u00fcr\u00fckleyen lider ki\u015filikler. Onlar bu end\u00fcstriye y\u00f6n veriyorlar. Ellerini de\u011fdirdikleri her \u015fey alt\u0131na d\u00f6n\u00fc\u015f\u00fcyor. Tasarlad\u0131klar\u0131 par\u00e7alar da, defileleri i\u00e7in se\u00e7tikleri mankenler de, kulland\u0131klar\u0131 renk paletleri de, \u00f6ne \u00e7\u0131kartt\u0131klar\u0131 detaylar da&#8230;. G\u00fcn\u00fcm\u00fcz\u00fcn kreatif direkt\u00f6rleri birer \u2018celebrity\u2019 stat\u00fcs\u00fcnde. Yapt\u0131klar\u0131 her \u015fey yak\u0131n markajdan takip ediliyor. Her birinin ciddi bir takip\u00e7i, hayran kitlesi mevcut. \u0130\u015fte b\u00f6yle bir durumdayken de insan d\u00fc\u015f\u00fcnmeden edemiyor. Bazen kreatif direkt\u00f6rlerin par\u0131lt\u0131s\u0131, markan\u0131n \u00f6n\u00fcne mi ge\u00e7iyor?&#8221;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bu hafta Originelmag&#8217;de moda sekt\u00f6r\u00fcnde alt\u0131n \u00e7a\u011f\u0131n\u0131 ya\u015fayan kreatif direkt\u00f6releri kaleme ald\u0131m. Moda d\u00fcnyas\u0131n\u0131n dinamiklerini anlamak,&#8230;<\/p>","protected":false},"author":1,"featured_media":1239,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[514],"tags":[590,589,58,19,68,521,8],"location":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Originel- 14 Ekim 2015 - MarkaHikayecisi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/markahikayecisi.com\/?p=1238\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Originel- 14 Ekim 2015 - MarkaHikayecisi\" \/>\n<meta property=\"og:description\" content=\"Bu hafta Originelmag&#8217;de moda sekt\u00f6r\u00fcnde alt\u0131n \u00e7a\u011f\u0131n\u0131 ya\u015fayan kreatif direkt\u00f6releri kaleme ald\u0131m. 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